friction audit

One session.

One clear priority.

A place to finally start.

You know something needs fixing. The Friction Audit finds out exactly what it is and gives you a plain-English written report within 48 hours so you know precisely where to start.

90 minutes  ·  Written summary within 48 hours  ·  Melbourne in-person or Zoom

Since working together I've experienced much more clarity and structure. Everything runs more smoothly, and I feel supported knowing the technical and organisational side of my business is in capable hands.

Ruth Woods
Owner - Craft School Oz

Juanita helped me bring it all back into focus. She clarified what actually needed to be done and said, and supported me step by step to follow through.

Ali Griffin
Artist

She brought invaluable insights to our business development efforts and a deep understanding of our business needs. Anyone looking to gain a thorough understanding of their operations - I'd highly recommend Juanita.

Charly Venn
General Manager - Mudbar Restaurant & Blue Social Eatery

The Friction Audit is not a coaching session or a strategy call. It's a diagnostic, and it gives you something most owners haven't had: a clear, specific, written answer to the question "where do I start?"

what you walk away with

Four things. Delivered within 48 hours.

Not a conversation to remember. Not a list of twenty things to think about. Four specific, useful things - including a written summary you can act on the same week.

01

A friction map of your business

We look across all five areas - sales flow, customer clarity, time leaks, owner dependency and what to fix first - and find where the friction is hiding and what it's costing you.

02

One clear priority

Not a list of twenty things. One thing - the friction point costing you the most right now - and a clear explanation of why fixing it first makes more sense than anything else on your list.

03

A written summary within 48 hours

Plain English. What was found, what it's costing you and the recommended starting point. Delivered within 48 hours of the session. Something to act on...not just remember.

04

A clear next step

Whether that's an Implementation Sprint with me or something you handle yourself. You leave knowing exactly what to do next and in what order. No guessing.

The friction is almost always findable. It's almost always fixable.

And it's almost never the thing the owner thought it was.

COMMON QUESTIONS

Things people usually ask before booking

What happens after the audit?

That's entirely up to you. Some clients take the written summary and handle the fix themselves. Others move into an Implementation Sprint with me — a focused week of work where we fix the priority area and build a simple way to manage it going forward. There's no pressure either way and no obligation to continue.

Do I need to prepare anything before the session?

Just five minutes to fill in the pre-session questionnaire I send after you book. No reports, no data, no spreadsheets needed. Just a willingness to talk openly about how your business actually runs day to day.

Is this available outside Melbourne?

Yes - the session runs just as well on Zoom. Most clients I work with remotely say the focus is actually easier online.

I already have a pretty good idea what the problem is. Is the audit still worth it?

Almost always yes. What the owner thinks is the problem is usually a symptom. The audit finds the source - and in most cases it's not what they expected. That said, if your thinking is confirmed, you still walk away with it in writing with a clear path forward.

Why $350 and not more?

It's priced to be a genuinely easy decision. Low enough that saying yes doesn't feel risky. High enough that you're invested in the outcome. And less than most owners spend in a week on repeated manual work that a simple fix could eliminate.

What if it doesn't help?

In the years of doing this work, I haven't had an owner leave without finding something worth fixing. But if for any reason you feel the session didn't deliver what it promised, I'd rather have that conversation than leave you feeling like it wasn't worth it.

what you walk away with

Ninety minutes. Four steps.

Nothing like a sales call.

Here's exactly what happens from the moment you book.

1

You receive a short pre-session questionnaire

Five minutes of prep on your end so we're not starting from scratch on the day and the session time goes entirely toward your business.

2

We walk through your business together

I ask questions across all five friction areas. You talk, I listen. No judgment, no jargon. Just a clear-eyed look at where things are working and where they're not.

3

We identify what matters most

By the end of the session we'll both know where the friction is and which piece is worth fixing first. That clarity alone is usually worth the session.

4

Your written summary arrives within 48 hours

What was found. What it's costing you. Where to start. In writing, in plain English, within two days of the session.

The Friction Audit

  • 90-minute session

  • Written summary within 48 hours

  • One clear priority - not a list

  • Melbourne in-person or Zoom

$350

No lock-in. If you want to keep going after this, we can talk about what that looks like. If you'd rather handle it yourself, you'll have everything you need to do that.